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Date/Time
Date(s) - 10/01/2019 - 16/01/2019
8:00 am - 5:00 pm

Location
23660 Miles Rd #100 Bedford Heights, Ohio 44128

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Class description:

Creating a brand that can stand out in today’s over-communicated and competitive world can be a challenging. That is why it is even more important to create a compelling brand strategy that will allow you to connect with customers and differentiate from your competition.

In this workshop we will walk through a simple and practical guide to developing your company’s brand strategy including:

  • Developing your brand purpose, positioning and personality
  • Defending your business with competitive strategy

By the end of the class, you’ll be able to:

  • Explain the principles that make a strong and enduring brand
  • Apply customer, competition, market and brand elements to build a foundation for their brand strategy
  • Develop a compelling and differentiated brand position
  • Describe their brand communication voice/tone

Bookings

Bookings are closed for this event.